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Design Thinking for Sales

Updated: Apr 16

🤔 In which situations does "Design Thinking" add the most value for Sales?



When the:


🎯 Buyers are not fully aware of the problems they face or possible solutions.


🎯 Salespeople don't have access to the buyer, or in contrast, have very good access.


🎯 Customer need is complex, or has a strong human element.


🎯 Solution is complex, needs extensive configuration, or requires creativity to design.



💯 I've just completed the delivery of a 4 day Design Thinking programme for Ericsson and George Pastidis, Assoc CIPD, F.ISP on behalf of Imparta.



🙏 Thank you to everyone that attended and engaged so positively. 



🌎 A truly international sales group with representatives from #Guatamala #UK #Sweden #Germany #Poland #Spain #Morocco #China #India #Lebanon #Singapore #Australia #Bangladesh 




ree

I'm so glad you found it useful - thanks for the feedback:


👏 "Selling is a science, a process and design thinking is a set of tools which are very effective in doing it properly with results"


👏 "Excellent training - loved your interactive style"


👏 "Thanks Mark, very well delivered and excellent training material - very useful material for now and future."


👏 "Lots of takeaways, look forward to using Design thinking with my customers. 3D advantage stands out as a key take away."


👏"I want to send my thanks to Mark, my team 2 and others for a very informative and WoW session."


👏 "the main take away for me is to spend more time to understand the problem"


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